Alien-Eye is a rapidly growing Tokyo based creative marketing agency that helps clients like Symantec, Norton, iTunes Japan and Smart.fm establish marketing presence in Japan. Depending on the project, Alien-Eye works with a network of production partners outside the company. In addition, Alien-Eye has a co-founder in Taiwan who is very active in the business. Hence, Alien-Eye faced the problem of managing multiple projects with different collaborating small teams distributed in several locations.

"Socialwok has really helped our teams collaborate on projects. Its feed-based group collaboration format is really intuitive, and is a great way to keep track of all conversations around any project or initiative."
- James Hollow, Principal and Strategic Planner

Solution

James, Principal at Alien-Eye, creates feeds to keep track of all projects. Alien-Eye project managers and designers working on different aspects of the project can post status updates on what they have done, share media files, Google Docs and Calendars. The whole team is able to keep organized despite the large number of media files and documents by using Socialwok's consolidated keyword search. All Alien-Eye content on Socialwok is indexed and results are presented split by category; people, post, files, Google Docs (Documents, Spreadsheets and Presentations).

Alien-Eye strategists and producers spend a lot of time meeting clients and partners in downtown Tokyo; making it difficult to keep track of projects on the move. Team members were emailing each other back and forth with no way to present the conversations in an organized fashion. With Socialwok's mobile web version available on iPhone and Android, team members can pick up project threads, feedback and make decisions on the move. Team members also get notified by email and Google Talk instant messages when new updates of relevance to them and their projects are posted. This has helped Alien-Eye save at least half a day per project a month.

Benefits

• Team members use different Socialwok feeds for project management; 1 feed per project.
• Team members share Google Docs, Google Calendar and files with status updates.
• Consolidated search enables team members to find messages, Google Docs, files and people split by type.
• On-site team members use Socialwok Mobile web access to keep updated on different projects from their iPhones.
• Team members get notified by email and Google Talk instant messages on new updates related to them and the projects they are working on.
• Alien-Eye saves half a day per project each month and gets significant savings due to large number of concurrent projects.